OUR STORY

OCTESSENCE started with a simple observation: Most businesses aren't broken, they're incomplete. We saw brilliant founders trapped in businesses that couldn't scale. We witnessed million-dollar opportunities die from missing one critical element.

OCTESSENCE exists because we got tired of watching brilliant businesses fail for fixable reasons. Now we fix them using our 8 Element Method, systematically, completely, and permanently.

EXPLORE OUR METHOD ——>

Three women sitting on a beige sofa, smiling, with abstract white wall art behind them.

Meet The Team

A woman with short, blonde hair wearing a beige blazer with rolled-up sleeves and matching beige pants, standing against a plain light-colored wall.

HANA CATLETT

A systems thinker with over a decade of experience bringing ideas to life with precision and depth. Hana’s instinct for narrative design and structural clarity has helped brands move from scattered to structured, from idea to execution.

CEO

A woman with dark hair styled in a bob, wearing a light-colored button-up shirt and black pants, leaning against a wall near white curtains, with sunlight creating shadows on her face and clothing.

DEVIN HUDSON

Devin brings a strategist’s eye to creative execution. With a background in campaign development, brand communications, and audience psychology, she builds marketing systems that merge creative impact with measurable results, turning visibility into velocity.

CMO

A young woman with curly black hair sitting on a beige couch against a white wall with artwork. She is wearing a checkered blazer and black pants, with one knee up and her hands resting on her knee. She has a neutral expression and is looking at the camera.

PAYTON BLANKS

Payton is a digital engagement specialist passionate about how brands feel at every touchpoint. Her expertise in storytelling and social experience design helps brands build communities that connect deeply, convert naturally, and scale sustainably.

CXO